Analysis Of George Orwell s Nineteen Eighty Four Essay

The term â€Å"utopia† is used to describe an excellent society and the opposite of utopia is a dystopia, which is a horrible place contradictory to the belief of perfection. Fictional depictions of these ideas include unreal elements of societies exaggerated to create a warning for the upcoming generations. Terry Gilliam’s film Brazil shows a totalitarian society where freedom has been surrendered, for a false promise of protection from terrorist activities. Nineteen Eighty-Four written by George Orwell is about the degradation of a society under totalitarian government that uses endless warfare to fulfil its obsession with power. Along with this, the theme of terrorism and war is questioned by Lee Rogers in this report â€Å"The U.S. Government is Preparing for War Against the American People† where he states that the government of the U.S. is planning on going against its own citizens and their choices. All three of these dystopias, state an example of comple te government control and terrorism. Terrorism is used to deceive citizens of these societies and strengthen government control over society. The concept of terrorism is used to not consider the needs of the people and a government’s liability towards its citizens. In the novel, a major theme is the use of endless warfare by the Inner Party to generate permanent war hysteria among its citizens of Oceania. An example of hysteria in 1984 is the official slogan of the party, â€Å"War is Peace† (Orwell 4) when Winston observes itShow MoreRelatedAnalysis Of George Orwell s Nineteen Eighty Four 1359 Words   |  6 PagesIn Nineteen Eighty Four, George Orwell locates his novel in a politically dystopian society. A dystopia is a â€Å"bad place†, being translated from the Greek words dis topos. This term was created to be seen as the opposite of a Utopia after the novel Utopia was written by Thomas More. Dystopian novels are written to daunt the reader of how future societies will turn out. The term has become more common in today s society and is translated into, a dark or unpleasant future. Nineteen Eighty Four showsRead MoreAnalysis Of George Orwell s Nineteen Eighty Four 1741 Words   |  7 PagesGeorge Orwell focuses his belief of the â€Å"[disbelief] in the existence of the objective truth because all the facts have to fit in with the words and prophecies of some infallible fuhrer†. He envisions the decay of future society and implements his ideas through his creation of â€Å"Nineteen Eighty-Four†. Indications of a psychological fear are examined initially through the progression and change of the human mind, which is built upon the oppression of the Party. Through the construction of a world withRead MoreAnalysis Of George Orwell s Nineteen Eighty Four 3589 Words   |  15 Pagescontrol of a government becomes excessive. George Orwell explored this controversial issue in his book: Nineteen Eighty Four. During his apex as a writer in the 1940’s, Nazi Germany and the Communist Soviet Union each tried to expand their empires through the use of propaganda and military force. Orwell himself fought in the 1932 Spanish Civil War and fought both the fascists and the communist in separate engagements. These experienced polarized Orwell against totalitarian governments and causedRead MoreAnalysis Of George Orwell s Nineteen Eighty Four2854 Words   |  12 PagesThesis: Incorporating his own experiences and beliefs into Nineteen Eighty Four, Orwell creates interconnected themes and symbols to make a statement about society as a warning for the future in Totalitarian Regimes. Author’s background influencing various choices in novel In Class Distinction: Orwell was from the upper/middle class Fully understood from personal experience how neglected/irrelevant the lower class could become to upper class radicals (kazin) Did investigations of poverty in northernRead MoreAnalysis Of George Orwell s Nineteen Eighty Four1879 Words   |  8 Pagestechnology is misused it could endanger human life. In the book â€Å"Nineteen Eighty-Four† by George Orwell, he describes a society under constant surveillance and control by their government. The government in â€Å"Nineteen Eighty-Four† uses technology as a tool of surveillance to control and maintain its power. Therefore, it makes its citizens who desire a free life frustrated, as their dreams seem impossible to accomplish. â€Å"Nineteen Eighty-four† use of surveillance in control, predicts the technological surveillanceRead MoreAnalysis Of George Orwell s Nineteen Eighty Four 1122 Words   |  5 Pages Introduction In Nineteen Eighty Four this dystopian world is largely conveyed through the dramatic irony in the three party slogans â€Å"WAR IS PEACE, FREEDOM IS SLAVERY, IGNORANCE IS STRENGTH† These slogans are emphasised as Winston is a man guilty of â€Å"doublethink† and clearly does not agree with the slogans that his society is forced to live by. The impact of the irony on the responder becomes stronger, as we live in a world where we dream of no war, have the right to freedom and encourage educationRead MoreAnalysis Of George Orwell s Nineteen Eighty Four 1169 Words   |  5 PagesCourtney Trawick Mrs. Garner Senior English Honors 27 February 2016 Totalitarianism of George Orwell’s Oceania â€Å"War is Peace, Freedom is Slavery, and Ignorance is Strength† (Orwell 4). This is the slogan the Party uses in George Orwell’s Nineteen Eighty-Four to represent the main philosophy the society of Oceania is expected to believe. In the early 1900’s, many totalitarian societies sprouted in Eastern Europe. These societies paved the way for many works of satire in Western literatureRead MoreAnalysis Of George Orwell s Dystopian Nineteen Eighty Four1725 Words   |  7 PagesThinking of the future, one is often assaulted by images of authoritarianism: restrictions on free movement, free speech, and even free thought (remember George Orwell’s dystopian Nineteen Eighty-Four?). We’ve read enough books and seen enough movies in which the mindless people of the future roll along in formation under the all-seeing eye of Big Brother. But why do we insist on imagining this horrible future? Why do we have movies like The Matrix produce such an enduring vision of the future inRead MoreAnalysis Of George Orwell s Nineteen Eighty Four ( 1984 ) Essay2257 Words   |  10 PagesEurope and USA. Whilst both books were being written, Orwell and Dick were facing the threat of Communism taking over the world. In 1949, Orwell published Nineteen Eighty Four (1984), and the world was in turmoil, it was a war stricken society filled with death and disappointment. Orwell’s futuristic vision of society immediately tapped into the fear and uncertainty that was so prevalent at the time. Dick who wrote his book 14 years later than Orwell and Dick uses The Man In the High Castle (HC) as aRead MoreNineteen Eighty Four By George Orwell Essay1601 Words   |  7 PagesBook Review for Nineteen Eighty-Four by George Orwell Jason Lee December 12, 2015 SECTION A Date published June 8, 1949 City where published London, England Publisher Secker Warburg Number of pages 267 SECTION B Summary of your book (key details only...address the beginning, middle, and end of the book) Nineteen Eighty-Four takes place in the fictional nation

Case Study Nissan s Risk Management Plan Essay

Nissan Motors uses operations management functions to provide products and generate value for its customers by making the decision to maintain and to simplify their product line compared to their competitors. Their motor assembly department adopted to build to stock, and build to order strategies which gives them a competitive advantage over their competitors. The built to order strategy is the strategy that the design of vehicles is based on demands of the customers. By having this strategy the management team believes that this will assist in simplifying its daily operations and product offerings as well as helping them increase sales revenue. Another perspective is Nissan’s risk management plan. Their risk management plan is focused on identifying and analyzing risks in advance. They have an emergency-response plan put in place to shield the company against the tsunami. Nissan’s emergency response plan has priorities regarding human safety, prevention of possible disasters, a rapid disaster recovery plan, business continuity and support for the community neighboring the companies. Nissan designated a Global Disaster Headquarters whose purpose was to gather and distribute information concerning its employee and customer safety, production facility damage, and business continuity planning for its operations as an example. Nissan has in place best strategies designed to achieve competitive advantage over their competitors. They do this by identifying and analyzing possibleShow MoreRelatedCase Study Management Functions Of Nissan Motor Company Essay1571 Words   |  7 Pages QSO 300 Milestone One: Nissan Case Study Jarrad Delcambre Southern New Hampshire University April 25, 2016 Milestone One: Nissan Case Study The purpose of this paper is to examine and evaluate the use of operational management functions used by Nissan Motor Company Ltd. The paper will prove to show how Nissan uses operations management functions to provide products and generate value for its customers. CPM and PERT will be discussed to see how they fit into the company’sRead MoreCase Study : Nissan Motor Company Ltd1401 Words   |  6 Pages2016 â€Æ' Using the case study titled Nissan Motor Company Ltd.: Building Operational Resiliency (Schmidt, Simchi-Levi, 2013), the goal of this paper is to evaluate how Nissan uses operations management functions to provide products and generate value for its customers and achieve a competitive advantage, and will compare and contrast service operations and manufacturing operations. This paper will also compare and contrast the project management techniques of PERT and CPM at Nissan, explain the stepsRead MoreThe Utilization Of Operations Management Capacities Essay1801 Words   |  8 Pagesoperations management capacities, evaluate in what way economic benefit accomplished, and to investigate the use of service and management of operations at Nissan Motor Company to create significance and maintenance. Nissan is one of the main three Asian automotive manufacturers. Furthermore, the investigated to identify assessment of the Program Evaluation and Review Technique (PERT) and Critical Path Method (CPM) of the company’s project management the routes in which they can merge. Nissan Motor CompanyRead MoreEssay on Manufacturing Operations and Managing Services2303 Words   |  10 Pages SUBMITTED BY Mr. S. Dass NITIN KANT BHARDWAJ ACKNOWLEDGEMENT I would like to express my gratitude towards my coursework in charge Mr S. Das under whose guidance and support I completed my coursework successfully on time. INTRODUCTION The case I am provided with is about the natural calamities that occurred in Japan on March 11, 2011.Read MoreSupplier Development Nissan Cogent Case Essay2823 Words   |  12 Pagesï » ¿ TITLE PAGE SUPPLIER DEVELOPMENT: A NISSAN-COGENT CASE-STUDY (M25EKM) PRESENTED BY EMEKA ANTHONY EKPOKOBA 4664871 TABLE OF CONTENT. Introduction Chapter One: Supplier Development. 1.1: Definitions of Supplier development. 1.2: Organizational structures that support the Supplier development scheme. 1.3: Objectives of entering into a partnership with Suppliers 1.4: The role of Leadership in supporting Supplier Development. Chapter Two: Implementing the Supplier DevelopmentRead MoreGlobal Strategic Management : An Organization s Vision, Mission, Policies, Goals, And Objectives Essay3468 Words   |  14 PagesGLOBAL STRATEGIC MANAGEMENT INTRODUCTION Strategic management is defined as a process where various strategies and several policies are put into action by the development of programs. Through budgets and processes, the objectives of an organization are identified so that the policies and strategies are developed. The chief executive officer and the executive team are tasked with developing such plans. What direct the whole direction of an enterprise is knowns as strategic management. The factors thatRead MoreStrategies to Achieve Competitive Advantage: Comparison of Nissan and Hyundai in Car Industry2982 Words   |  12 PagesExecutive Summary This essay will focus on the process of technological accumulation of Nissan (Japan) and Hyundai (Korea) in shaping their competitive advantage. Technological capabilities can be achieved from leveraging multinational corporations via external or internal modes. Government should also play an active role in providing institutions and supportive industrial policies to enhance the economy. Last but not least, a good adaptive strategy is required in order to compete in the ever-changingRead MoreAutomotive Industry and Nissan5154 Words   |  21 PagesNissan: Strategies to Build Global Presence Deepika Jindal and Chandan Jee Institute of Management Technology, Ghaziabad ABSTRACT Nissan is one of the world ¶s largest automobiles company. It has got manufacturing locations in 18 nations and services available in around 160 locations. Thus, it would be appropriate to call the company global to a large extent. In year 2007, Nissan ¶s Executive Vice President, Tadao Takahashi mentioned its strategy of moving to transnational from multi-domesticRead MoreMgt 660 Full Course Mgt660 All Week Discussions2643 Words   |  11 Pagesof your choice and run a PESTS analysis. Based on your analysis, what strategic initiative would you recommend? Why? MGT 660 Week 3 Discussion 1 Choose a company and briefly describe its business and uniqueness in its industry. Now compare its management practices with the six principles described in Lecture 3. Is the company on the right track? Support your response with solid reasoning. Would you add one or more principles to the list? What principles would you add and why? MGT 660 Week 3 DiscussionRead MoreNissan Strategic Management Report3777 Words   |  16 Pagesthe industry’ s origins was in Europe in the first half of the century, it was dominated by the U.S and later on Japan and countries of west Europe developed and became chief manufacturers and exporters, giving them the chance to develop their economies. Nissan is one of the largest companies in the Automotive industry. The company was founded in 1933 named as Jidosha Seico Co., Ltd and was renamed the following year after merging with another Japanese producer, the new name was Nissan Motor Company

Erin Brockovich Free Essays

string(47) " sicknesses that that family was experiencing\." Abstract Leadership style has a substantial impact on the operations of any business. This essay examines the movie Erin Brokovich (2000) in an effort to identify the strengths and weaknesses associated with the transactional and transformational forms of leadership.The literature examined in this study illustrated the concept that successful leadership is a combination of components that rests on many separate traits. We will write a custom essay sample on Erin Brockovich or any similar topic only for you Order Now This study will be of value to any person studying leadership theory. 1 Introduction Leadership is a fundamental issue that impacts performance and resolution on every level. The film Erin Brokovich (2000) depicts a single mother that takes on a corporation in an effort to illustrate the company’s misdeeds. Examining the role of both Ms Brokovich and her attorney Ed Masry as the plot of the story develops demonstrates the wide array of influence that the differing styles of leadership had both on the case at hand and further proceedings based on similar circumstances. The area of transformational leadership, or the proactive approach employed by Ms Brokovich will be examined in order to identify the benefits and detriments of the straight forward approach (Gardner and Laskin, 2013). The next segment will be an analysis of Ed Masry’s transactional leadership approach, or leading through reactive measures, which in turn will lead to an illustration of effectiveness (Gardner et al, 2013). With a brief comparison illustrating the differences and values of e ach method this essay will close with an evaluation of impact. In the end this essay will have considered the transactional and transformational forms of leadership with the stated goal of illustrating the benefits and detriments associated with each approach. 2 Leadership Hughes (2009) defines leadership as the capacity to influence others to a specific goal or objective. During this process of leadership, there are several different methods that are cited to produce solid results, which in turn produce identifiable management trends (Abrahamson and Eisenman, 2008). Smircich and Morgan (1982) argue that certain styles of leadership emphasize the right or obligation of one person to provide direction for others. In every case the style of leadership utilized makes a significant impact on the company or project (Peters and Austin, 1985). This essay focuses on the transformational and the transactional forms of leadership as demonstrated in the movie Erin Brokovich (2000). 2.1 Transformational Leadership Ghandi asserted â€Å"We are all, first and foremost, human beings and we must relate to one another on that naked basis.† (Gardner, 2013:266). This description is one method of illustrating the visionary elements that comprise the transformational form of leadership. Transformational leadership is defined by the capacity of the individual to not only engage with the issues at hand, but convince others around them that there is a genuine cause for continued effort (Northouse, 2004). Yet, this style of leadership can fall into a overconfidence trap (Russo, Schoemaker Russo, 1990). Some researchers identify elements of this approach as a form of Charismatic leadership that is fraught with potential harm to the company (Ouimet, 2010). As with the main character, Erin Brokovich, her qualities of women leadership exude confidence and unwavering ambition, serves to provide those around her with a sense of purpose and direction (Gardner, 2013). Further her aspect of altruism helps h er to reach out to others (Ouimet, 2010). Not only has the leadership created a potential future but this person has provided a reason for the effort (Northouse, 2004). This sense of purpose is credited with driving the agenda for any project under this form of leadership. As with Ms Brokovich the character, the transactional leader brings a form of intuition and basic enthusiasm to the table, which in turn fuels the entire effort (Schoemaker, Krupp, Howland, 2013). There is no sense during the movie of a form of servant leadership; Ms Brokovich was centre on her goals, excluding any diversions (Schoemaker et al, 2013). Coupled with the gender gap that Ms Brokovich contends with throughout the movie, there is a real sense of her having to fight for every single effort (Virick and Greer, 2012). However there is a perception that there is no correct situational leadership style leading to success, it is a combination of factors coupled with Ms Brokovich personal drive (Virick et al, 2 012). A distinct detriment involved with the transformational approach outlined by Golemans (2013) leadership theory as clearly demonstrated by Erin Brokovich, was the headstrong opinionated statement of ideals regardless of the surroundings. As was the case when Ms Brokovich spoke her mind in the courtroom and lost her accident claim, there is very real potential to harm an on-going effort with a poorly founded assertion. Yet, there cannot be a turning away from a potential issue through the advent of fearing failure (McCullough, 2008). Ms Brokovich clearly illustrates that by clarifying the basic elements of the initial client’s case, the medical records, that the uncovering of the past association of the water company held clear need for investigation. As in the model Simon (1959) outlined there is a rational model that allows for the person to choose the best alternative. The uncovering of these links led to a transformation of the case from a routine operation to a case that yi elded substantial gain and reparations for every party involved. As the Ann Brown (1996) evidence demonstrated knowledge is critical for progress. The process of critical thinking directly leads to higher forms of literacy and argumentation as well as sophistication (Brown, 1996). Transformational leaders have the capacity to invoke charisma and personal attributes in order to attain their goal (Goleman, 2000). Utilizing at least some feminine wiles, Ms Brokovich was able to convince the keeper of the county water records to not only allow her unfettered access, but extended her every personal nicety possible. This quality of contact and ability to connect with those involved most closely with the case provided further opportunities for this form transformational leadership to play a pivotal role (Goleman, 2013). It was the personal outreach of Ms Brokovich that enabled the initial claimants to realize the connection between the water company and the sicknesses that that family was experiencing. You read "Erin Brockovich" in category "Essay exampl es" The stimulation that Ms Brokovich provided allowed the pieces of the puzzle to come together in such a manner that the truth could emerge (Gardner, 2013). This demonstration of continued research and determination is a critical element of the transformational approach to leadership. Others cite the high instances of failure due to the lack of support offered to potential leaders during crises (Lawerence, 2013). There is an innate instinct to choose a successful leader, and a person that does not consistently show wise decision making can rapidly lose their following. A transformational leader will possess the capacity to encourage the group to action (Gardner, 2013). This is a critical component any operation, the ability to bring the clients to focused action. As Ms Brokovich discovered, it was necessary to enlist nearly every one of the potential claimants in order for the claim to go forward against the water company. It was her personal connection, intuition and knowledge of the situation that enabled the lawyers to create a case that would be capable of winning in court (Gardner, 2013). Yet, depending too much on these personal relationships can become a detriment in the event the core person or knowledge is lost or corrupted (Golemman, 2013). Despite the fact that Ms Brokovich possessed the capacity of personally remembering each and every element of each and every case, there was the real potential for oversight, which is a substantial weakness of the transformational approach to leadership (Northouse, 2004). Finally, the transformational leadership approach is cited for inspiring the long term effort (Gardner, 2013). Yet, when it fails others describe this form leadership as wreaking tremendous consequences on any underlying company (Northouse, 2004). Following the initial success Ms Brokovich inspired those around her to seek out others in similar situations, thus creating a long term effort to correct the illegal acts of large corporations. In a very real way, it was the leadership style of Ms Brokovich that first identified, then researched and then made possible the settlement against the water company. Lacking such a person playing this key role, there would never have been an awareness of the issue and many families and individuals would be worse off. In this case, transformational leadership, while showing some weakness, supplied the impetus for positive resolution and personal success. 2.2 Transactional Leadership Transactional leadership is an approach that emphasizes the role of reward in the effort to produce results (Bolman, 2013). Resting on the twin concepts of reward contingent on effort and stability of the status quo, the transactional form of leadership provides incentives to the employee workforce. The very first example of this style of leadership employing the reward element is the day Ms Brokovich forces her way onto Mr Masry’s staff. With the act of offering her a job as a form of reward for her perseverance and ambition, the transactional leadership style of Mr Masry was illustrated (Gardner, 2013). Despite his initial reluctance to give her a position, he was led to the act by the actions of Ms Brokovich. Further, this element allowed Mr Masry the luxury of maintaining the status quo at work, providing another illustration of the transactional philosophy at work (Avolio and Yammarino, 2002). Trying very hard to maintain a business that operates smoothly Mr Masry is very concerned with reducing any outbursts or unsightly scenes at the workplace. Avilo et al (2002) outlines the argument that the only truly effective form of leadership rests in the combination of the transformation and transactional format. Others cite the highly unstable nature of the transformational style and cite instances that misinformation and lack of information has led to failure on the part of companies employing these methods (Gardner, 2013). The literature supports the contention that the transactional form of leadership is effective and adaptable, capable of being utilized in nearly any environment (Avilo et al, 2002). Yet, the Chhokar, Brodbeck and House (2007) literature disputes this assertion assigning the transactional approach to be best used only by temporary management during transitional phases. The next example of the transactional form of leadership espoused by Mr Masry rests in the firing of Ms Brokovich following her initial foray into research. The managerial approach in this instance equated the actions of Ms Brokovich with the deliberate abandonment of duty, thereby resulting in termination (Chhokar et al, 2007). This reaction was in direct response to the attendant attitudes of the other employees in the office as well as a direct effort to maintain tranquillity in the work place. The role of the transactional leader is to determine what is in the best interests of the company and provide the best employee centred solution (Northouse, 2004). Again, this action on the part of Mr Masry was a direct reward of the actions perceived to be taken by Ms Brokovich, which in turn led to a direct reprisal. The transactional leadership approach does not individualize employees, but seeks to treat each person the same, thereby equalling the work place (Northouse, 2004). With the actions of Mr Masry directly fuelling Ms Brokovich outrage, there was a very real sense of motivation in her decision to re-join the team after Mr Masry sought out her help. The transactional approach in this case dictated that Mr Masry ensure that Ms Brokovich was properly motivated to work with the team, despite her sometimes outspoken manner (Wheatley, 2004). This transactional style is repeated throughout the movie as Mr Masry’s preferred form of management. From the instant that Ms Brokovich is taken back onto the staff at the law firm, there is the sense of pay for performance being demonstrated by being given a rental car and a raise (Gardner, 2013). This acknowledgement of value in the work that Ms Brokovich was conducting was reflected in the reward of better pay and position at the work place. As the movie continued to demonstrate the building case against the water company the transactional style of leadership of Mr Masry continued to show. With the move to bring in a partner firm to defray the cost, Mr Masry was utilizing the transactional approach to maintain the status quo (Bograd, 1995). By attempting to have the meeting at a time when he was aware that Ms Brokovich would be gone, only supports the approach by illustrating the desire to maintain a low profile, confrontation free work place (Gardner, 2013). Yet, this approach could easily have overlooked the case at hand by focusing on maintaining day to day ordinary operations (Goleman, 2013). It was Mr Masry’s wish to maintain an ethical countenance and make the situation better for Ms Brokovich that served to provide the opportunity for this case to emerge (Mendonca and Kanungo, 2007). His sense of corporate responsibility, or the need to be accountable for his actions that caused him to take that action (Gol eman, 2013). Finally, the transactional form of leadership espoused by Mr Masry was best exemplified by the overpayment of funds to Ms Brokovich. It was the determination of management that the job provided by Ms Brokovich was worthy of an increase in pay, thereby providing correct remuneration for effort (Gardner, 2013). This final demonstration of transactional philosophy clearly illustrates the strength of proper management. Yet, a clear liability rests in the opportunity for management to neglect to adequately reward the employee, thereby detracting from the fundamental effort (Northouse, 2004). 3 Conclusion The movie Erin Brokovich (2000) provided a clear illustration of leadership in the form of Ms Brokovich’s transformational approach as well as Mr Masry’s transactional view. Both methods have been credited with providing sound and reasonable provisions for both companies and individuals. Yet, the opportunity for weakness due to the individual personality detriments found in the transformational approach can hinder development of any idea or concept significantly. Further, the transformational approach rests largely on the assurance that the leadership has the correct information as well as the appropriate know-how. Lacking a clear strategy can doom any project to failure. In comparison the transactional approach has the potential to overlook possible opportunities in the quest to maintain office stability. Relying on the actions of others to provide impetus for progress can limit the overall capacity for a business to succeed. The literature in this analysis supports the approach that a combination of the transformational and transactional approaches is the best method of overall leadership. Leading by providing vision, yet rewarding the industriousness of the employee base has the potential to build a long lasting organization that will have the innate capacity to meet any goal. Much like the movie Erin Brokovich (2000) illustrated, with proper leadership, vision and determination even the biggest well-funded organization must submit to the rule of law. 4 References Abrahamson, E. and Eisenman, M. 2008. Employee-management techniques: transient fads or trending fashionsAdministrative Science Quarterly, 53 (4), pp. 719–744. Avolio, B. J. and Yammarino, F. J. 2002. Transformational and charismatic leadership. Amsterdam: Elsevier Science. Bograd, H. 1995. The Jossey-Bass Handbook of Nonprofit Leadership and Management.Nonprofit and Voluntary Sector Quarterly, 24 (3), pp. 269–271. Bolman, L. G. 2013. Reframing organizations. San Francisco: Jossey-Bass. Brown, A. and Campione, J. C. 1996. Psychological theory and the design of innovative learning environments. Berkeley, CA: University of California. Chhokar, J. S., Brodbeck, F. C. and House, R. J. 2007. Culture and leadership across the world. Mahwah, N.J.: Lawrence Erlbaum Associates. Gardner, H. and Laskin, E. 2013. Leading minds. New York, NY: BasicBooks. Goleman, D., Boyatzis, R. E. and Mckee, A. 2013. Primal leadership. Goleman (2000), Leadership that gets results, Harvard Business Review Hughes, R. 2009. Time for leadership development interventions in the public health nutrition workforce. Public health nutrition, 12 (08), pp. 1029–1029. Lawrence (2013), Developing Leaders in a VUCA Environment, UNC Kenan-Flagler Business School Mendonca, M. and Kanungo, R. N. 2007. Ethical leadership. Maidenhead: McGraw-Hill/Open University Press. McCullough 2008. Timeless Leadership: The great leadership lessons don’t change, Harvard Business Review Northouse, P. G. 2004. Leadership. Thousand Oaks, Calif.: Sage. Ouimet, G. 2010. Dynamics of narcissistic leadership in organizations: Towards an integrated research model. Journal of Managerial Psychology, 25 (7), pp. 713–726. Peters, T. J. and Austin, N. 1985. A passion for excellence. The leadership difference. Price, T. L. 2008. Leadership ethics. Leadership, 1 pp. 1–2008. Russo, J. E., Schoemaker, P. J., Russo, E. J. 1990. Decision traps: Ten barriers to brilliant decision-making and how to overcome them. Simon Schuster. Schoemaker, Krupp, Howland 2013. Strategic Leadership: The Essential Skills, Harvard Business Review Simon, H. A. 1959. Theories of decision-making in economics and behavioral science. The American economic review, 49(3), 253-283 Smircich, L., Morgan, G. and Others. 1982. Leadership: The management of meaning. Journal of Applied Behavioral Science, 18 (3), pp. 257–273. Virick, M. and Greer, C. R. 2012. Gender diversity in leadership succession: Preparing for the future. Human Resource Management, 51 (4), pp. 575–600. Wheatley, M. J. 2004. Leadership and the new science. San Francisco: Berrett-Koehler Publishers. How to cite Erin Brockovich, Essay examples

Marketing an Introduction

Question: Evaluate the challenges and benefits faced while completing Innovation and risk management models assignment report on Heinz Company. Answer: The main challenge was to identify the company supporting the assignment criteria, which could help in authenticating the overall outcome of the report. Furthermore, the selection process for an innovative company was essential to fulfil the requirements of the assignment. Moreover, I chose Heinz Company based on its implementation of innovation and inventions in their business process to achieve the required growth. Innovation is concepts or method, which are generally used by companies to improve their productivity and profitability. However, inventions help in developing new machinery, which could be used by companies to reduce their overall expenditure (Ayyub 2014). In addition, I had effectively collected all the financial data of Heinz Company from company website for evaluating the financial performance of the organisation. Furthermore, the main problems occurred when the physical inspection was needed to evaluate the innovative methods used by the organisation in effectively managing their risk exposure (Kern et al. 2012). Furthermore, I effectively evaluated the innovative packaging method that was being used by Heinz Company to reduce the overall cost of production (Heinz.com 2016). In addition, I was able to evaluate different types of innovative methods, which could be used by the Heinz Company to increase their productivity and profitability. Furthermore, the innovative methods like innovative packaging, brand name promotion, after sales services, product pricing, and blending could be effectively used by Heinz Company to increase their profitability. Moreover, theses mentioned innovation models could be effectively used by Heinz Compan y to increase its market presence and create demand for its products. Furthermore, the overall course work mainly required a development of strategy, which could be used by Heinz Company to increase its profitability. In addition, the innovation of new products is effectively suggested by me to increase profitability of the company. In addition, innovating new products could eventually help companies to create demand, which might help in increasing its profitability (Chari et al. 2014). Furthermore, I also researched on the production process currently being used by Heinz Company. In addition, I also effectively surveyed the market and detected the demand for a new profit, which could be developed by Heinz to increase their market exposure. Furthermore, I effectively used different method to implement the strategy proposed by me. Development of effective pathway could eventually help in achieving the required targets proposed in the plan (Berthon et al. 2012). Moreover, with the help of method like idea generation, idea screening, testing concept, business analysis, marketability test, technical implementation, commercialization, and perfect pricing the new product development could be effectively conducted. The implementation of theses method mainly helped in me to evaluate the strengths that could be obtained from perfect pricing and low costing. Furthermore, development of new product has mainly helped me to understand the significance of adopting costing strategies and brand promotion method, which enables companies to increase their overall profitability (Armstrong et al. 2012). Thus, I effectively generated the adequate awareness on different methods, which could be used by the company to increase its brand presence and profitability. Reference and Bibliography: Armstrong, G., Kotler, P., Harker, M. and Brennan, R., 2012.Marketing: an introduction. Pearson Prentice-Hall, London. Berthon, P.R., Pitt, L.F., Plangger, K. and Shapiro, D., 2012. Marketing meets Web 2.0, social media, and creative consumers: Implications for international marketing strategy.Business horizons,55(3), pp.261-271. Chari, S., Katsikeas, C.S., Balabanis, G. and Robson, M.J., 2014. Emergent marketing strategies and performance: the effects of market uncertainty and strategic feedback systems.British Journal of Management,25(2), pp.145-165. Heinz.com. (2016).Heinz - Our Company. Available from: https://www.heinz.com/our-company.aspx [Accessed on 2 Aug. 2016]. Kern, D., Moser, R., Hartmann, E. and Moder, M., 2012. Supply risk management: model development and empirical analysis.International Journal of Physical Distribution Logistics Management,42(1), pp.60-82. Mahajan, V. and Muller, E., 1979. Innovation diffusion and new product growth models in marketing.The Journal of Marketing, pp.55-68. Merkhofer, M.W., 2012.Decision Science and Social Risk Management: A Comparative Evaluation of cost-benefit analysis, decision analysis, and other formal decision-aiding approaches(Vol. 2). Springer Science Business Media. Olson, E.M., Walker Jr, O.C. and Ruekert, R.W., 1995. Organizing for effective new product development: The moderating role of product innovativeness.The Journal of Marketing, pp.48-62.